On September 7, 2011, the series switched to high-definition television, making it the second-to-last American soap to make the switch, at the time. The Bold and the Beautiful has also won 77 Daytime Emmy Awards, including three for Daytime Emmy Award for Outstanding Drama Series, in 2009, 2010, as well as 2011. As of 2010, it continued to hold on to the second-place position in weekly Nielsen Ratings for daytime dramas. Since its premiere, the show has become the most-watched soap in the world, with an audience of an estimated 26.2 million viewers. The program features an ensemble cast, headed by its longest-serving actors John McCook as Eric Forrester and Katherine Kelly Lang as Brooke Logan. Set in Los Angeles, California, the show centers upon the Forrester family and their haute couture business. It premiered on March 23, 1987, as a sister show to the Bells' other soap opera The Young and the Restless several characters from each of the two shows have crossed over to the other since the early 1990s. The Bold and the Beautiful (often referred to as B&B) is an American television soap opera created by William J.
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